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Promotions and Marketing

The award-winning Public Relations and Marketing Department works to promote CCAC and its activities through strategic, cost-effective advertising and marketing campaigns, college publications and overall branding efforts, among other activities. The department oversees the public face of the college, providing design, branding and message development assistance to projects large and small. The department also provides review and oversight to ensure that materials representing the college include accurate and correct information regarding the college and its constituencies.

Graphic Design, Writing & Production Services

Department staff members work closely with faculty and administrators to effectively market new programs, initiatives and special events. To accomplish this, the team writes, designs and produces numerous printed and other visual materials including catalogs and schedules, handbooks, programs, brochures, fact sheets, posters, flyers, postcards, invitations and signage. In addition, the department develops the college's TV, radio, print and online advertising campaigns and is available to help create and place program-specific advertising. To request services, complete the Request for Marketing Services form.

Brand Standards Cover

Graphic, Branding Standards Guide

While the CCAC Public Relations & Marketing Department is responsible for overseeing the CCAC brand, including establishing and maintaining the brand’s graphic standards, presenting a contemporary, consistent and recognizable brand identity remains a responsibility of the entire college community. This CCAC Graphics Branding Standards Guide has been created to assist individuals in the proper use of the CCAC logo and CCAC branded fonts, colors and images.
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CCAC Promotional Items & Distribution Guidelines

CCAC's Public Relations and Marketing Department offers promotional items for distribution at events and for general use. Custom orders may also be accommodated with sufficient advance notice. For more information or to place orders, please contact Sharon Nepomuceno at 412.237.3101.

Photo & Video Release Form

Marketing maintains a digital database of images of CCAC students and faculty members for use in advertising campaigns and marketing materials. CCAC can only use these images if permission, in the form of a signed release form, is obtained from the individual or individuals featured in the photographic images. Completed release forms may be returned to the department secretary.